You will prepare and submit a term paper on The Making of a Fast-Food Magnate. Your paper should be a minimum of 1500 words in length. This uniformity established the brand name of McDonald’s like a definition of American fast food.
McDonald’s outlets mushroomed all over the country by the 1960s, a drastic growth triggered by affordable franchising costs. Ray Kroc had established one of the most persuasive trademarks of all time (Heinemann 2005). However, he was hardly reaping the profit. Eventually, it was his judgment to employ real estate as a monetary force that established the operation of McDonald’s as feasible (Hall 2003). Kroc formed the Franchise Realty Corporation in 1956, acquiring lands and serving as a proprietor to willing franchisees (Gross 1997). McDonald’s started to reap substantial profit with this step and the business prospered. Kroc afterwards pioneered national advertising plans to strengthen the fast-growing franchises, and when it seemed that development in the home territory of the company was dawdling in the 1970s, he initiated a vigorous and triumphant stride to establish the global popularity of McDonald’s (Gross 1997).
During the remarkable progress of the company, Kroc sustained a subtle balancing step, obliging strict system-wide rules while promoting an industrial character that received insights and suggestions from all levels (Fishwick 1995). Numerous of these suggestions strengthened the remarkable success of the company. In building up millions of wealth, the hamburger mogul revolutionized the cultural landscape of America and built an industry that is among the greatest exports of the nation (Heinemann 2005). The broadly replicated success of the company provides a good example for contemporary executives and managers aiming for higher efficiency in production. Kroc demonstrated to the world how to use ingenious process management to the most ordinary activities by placing the modest hamburger on the assembly line (Heinemann 2005).
To become successful like McDonald’s, companies should determine the fundamental principle of the service they provide, distribute the work into basic parts, and afterwards regularly reconstruct and improve the multiple procedures until the system operates smoothly (Gross 1997). .  .