Understanding and engaging in the customer experience

Choose any specific case study (either your current employers or if not currently workingany organisation of your choice, for example an organisation that you have previouslyworked for) and:1) Critically analyse the factors that influence your organisations ability to maximisecustomer value.2) Identify the systems that supports your organisations quality processes andprovide a critical understanding of the extent to which you think those systems areeffective in meeting customer requirements.

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