The corporation

 The corporation. The Cooperation The main topic of the documentary The Cooperation is development of modern business cooperation. The documentary shows the corporations develop from legal entities originating as government commissioned organizations, which are meant to influence the functions of the public, to the development of modern commercial organizations entitled to individuals legal rights (The Corporation, 2004).

The film The Cooperation is organized in a compare and contrast manner. The film compares different cooperation and individuals including and top-level executives from a range of industries such as manufacturing, pharmaceutical, oil, public relations, computer, branding, tire, and advertising and undercover marketing. In addition, the first management guru, critics, a range of academics, historians and thinkers, a Nobel-prize winning economist, and corporate spy, are interviewed and compared (The Corporation, 2004).

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The Corporation main idea is to demonstrate how corporations evolved from state owned companies to individually owned business.

In the film, cooperation is treated like human beings and subjected to psychiatrists diagnosis to determine how they would behave if they were human beings. Their behaviors are the major and minor details that make up the whole idea. By treating the cooperation as an individual, experts are able to determine its behavior. This builds the topic of the film, the behavior of the cooperation.

The film producers interviews over forty people who are professionals in a different field such as business and psychology. In this way, the film informs people as they listen to experts describe the Cooperation. Use of direct interview informs the viewers the best. For instance, Joe Badaracco, a professor of Business Ethics at Harvard Business School is quoted to say, “In all his years teaching business, was never asked so pointedly what a business is” (The Corporation, 2004).

By use of experts in the field of psychology and other fields, the movie persuades the viewer to believe its ideas. The people interviewed are experts in different fields including business and social sciences. Documentaries are based on some assumptions. In this documentary, the cooperation are assumed to human beings and subjected under psychiatric principles (The Corporation, 2004).

The psychiatric analysis categorizes the film to match characteristics of a psychopath. It follows the attributes of the corporate world that shows features such as callous and lack of feelings for others, incapable of maintaining relationships, reckless and disregard others safety, a liar and con artist, lack guilt and one that goes against social norms and disrespect law. According to Dr. Robert Hare, an FBI consultant on psychopaths argues that the corporation is a “prototypical psychopath” (The Corporation, 2004). Cooperation, therefore, thrives on their own selfishness.

The film portrays corporations as egocentric institutions whose goals is to make money disregarding the communities and environment. This makes the film subliminal and overt. The film has a negative bias although the filmmakers try to be even-handed. They hold the cooperation so importantly. The movie provides answers and solutions to problems in third world countries. That cooperation exploits the public and do not care about the environment, as the film The Cooperation brings out is true.


The Corporation. (2003). [film] Big Picture Media Corporation: Mark Achbar and Jennifer Abbott.

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