Pick a company you like (maybe someplace you shop or maybe where you work) and describe their resources.

Pick a company you like (maybe someplace you shop or maybe where you work) and describe their resources. How does the company leverage those resources into capabilities, and how do those capabilities allow them to compete in their market? What one of the five competitive strategies do they use? (Hopefully we get examples of all five types.)

Gap grew rapidly in the 1990s through some great marketing and advertising, but sales growth slowed in the 2000s and declined in the mid-2010s. What are the strategically relevant components of the U.S. Retail, Family Clothing Stores industry macro-environment? Compare and contrast the general strengths and weaknesses of Indetix Group and GAP Inc. How could GAP Inc turn things around? What key factors may determine a future success?

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