Please note: All information required for this assignment is provided in the
Unit 3 Student Workbook
[Excel] for this unit.
Read the
Fashion Designs International, Inc.
[PDF] case study and complete the following requirements.
Quantitative Analysis:
Based on the information presented in Tables 1 and 2, calculate the following:
Qualitative Analysis:
In a 2-3 page report, based on your quantitative analysis, what do you think FDI should do with its production: continue in North America or move it overseas? Discuss the quantitative, qualitative, and ethical factors, if any, that come into play with this decision. Support your recommendation with a minimum of 3 academic resources.
CaseStudy
>Data
ashion Designs International, Inc.
1,
1,260
22,450
5,400 5,400
30,996
36,996
42,234
7,380
2,100
ehicle expenses
)
amount (
)
Cost of Goods Sold:
V
(6) x VC per unit
V units sold (6) x VC per unit
3.00% -50%
V units sold (6) x VC per unit
3.00% -50%
V units sold (6) x VC per unit
3.00% -50%
V units sold (6) x VC per unit
3.00% -50%
V units sold (6) x VC per unit
3.00%
Operating Expenses:
Bank charges F 0%
F
0%
F fixed annual cost x 1
0%
x VC per unit
2.0%
F
0%
V
same % 0%
1.5%
F fixed monthly cost x 12
1.5% 0%
1.5%
F fixed monthly cost x 12
1.5%
Meals and entertainment F fixed monthly cost x 12 1.5% 0%
1.5% 0%
1.5% 0%
1.5% 0%
1.5% 0%
1.5% 0%
1.5% 20%
1.5% 0%
1.5% 0%
1.5% 0%
F fixed monthly cost x 12
1.5% 0%
1.5%
Utilities F fixed monthly cost x 12 1.5% 0%
Table 1 | ||||||||||||||||||||||||||||||||||||
F | ||||||||||||||||||||||||||||||||||||
Comparative Income Statements | ||||||||||||||||||||||||||||||||||||
year ended December | 3 | |||||||||||||||||||||||||||||||||||
201 | 4 | 201 | 5 | 201 | 6 | |||||||||||||||||||||||||||||||
Sales | $1,987,050 | $2,124,885 | $2,249,830 | |||||||||||||||||||||||||||||||||
Cost of Goods Sold: | ||||||||||||||||||||||||||||||||||||
Fabric | 237,250 | 250,390 | 264,260 | |||||||||||||||||||||||||||||||||
Cutting | 201,500 | 212,660 | 224,440 | |||||||||||||||||||||||||||||||||
Sewing | 260,000 | 274,400 | 289,600 | |||||||||||||||||||||||||||||||||
Brand labels | 3,900 | 4,116 | 4,344 | |||||||||||||||||||||||||||||||||
Thread etc. | 650 | 686 | 724 | |||||||||||||||||||||||||||||||||
Shipping and freight | 29,250 | 30,870 | 32,580 | |||||||||||||||||||||||||||||||||
Total Cost of Goods Sold | 732,550 | 773,122 | 815,948 | |||||||||||||||||||||||||||||||||
Gross Profit | 1,254,500 | 1,351,763 | 1,433,882 | |||||||||||||||||||||||||||||||||
Operating Expenses: | ||||||||||||||||||||||||||||||||||||
Bank charges | 1,260 | 1,320 | ||||||||||||||||||||||||||||||||||
Salary expense | 350,000 | 360,000 | 370,500 | |||||||||||||||||||||||||||||||||
Wage expense | 263,250 | 291,722 | 323,275 | |||||||||||||||||||||||||||||||||
Employee benefits – salaried employees | 63,000 | 64,800 | 66,690 | |||||||||||||||||||||||||||||||||
Employee benefits – hourly employees | 31,590 | 35,007 | 38,793 | |||||||||||||||||||||||||||||||||
Insurance | 22,450 | 23,124 | ||||||||||||||||||||||||||||||||||
Information Technology services | 8,220 | 8,340 | 8,520 | |||||||||||||||||||||||||||||||||
Legal fees | 15,000 | 18,840 | 20,280 | |||||||||||||||||||||||||||||||||
Licenses and permits | 5,400 | |||||||||||||||||||||||||||||||||||
Meals and entertainment | 14,304 | 15,019 | 15,925 | |||||||||||||||||||||||||||||||||
Printing and reproduction | 1,452 | 1,740 | 1,860 | |||||||||||||||||||||||||||||||||
Professional Fees | 15,504 | 16,260 | 16,920 | |||||||||||||||||||||||||||||||||
Marketing and promotion | 30,996 | 34,104 | ||||||||||||||||||||||||||||||||||
Rent – Office | 36,996 | 3 | 7,380 | |||||||||||||||||||||||||||||||||
Rent – Warehouse | 41,004 | 42,234 | ||||||||||||||||||||||||||||||||||
Repairs and maintenance | 8,592 | 10,188 | ||||||||||||||||||||||||||||||||||
Security expense | 2,100 | 2,184 | ||||||||||||||||||||||||||||||||||
Office supplies | 2,136 | 2,532 | 2,844 | |||||||||||||||||||||||||||||||||
Telephone and internet | 2,472 | 2,604 | 2,808 | |||||||||||||||||||||||||||||||||
V | 5,760 | 5,875 | 6,051 | |||||||||||||||||||||||||||||||||
Travel expenses | 21,000 | 21,210 | 21,846 | |||||||||||||||||||||||||||||||||
Utilities | 1,956 | 2,034 | 2,156 | |||||||||||||||||||||||||||||||||
Total operating expenses | 944,442 | 997,907 | 1,051,295 | |||||||||||||||||||||||||||||||||
Profit before taxes | 310,058 | 353,856 | 382,587 | |||||||||||||||||||||||||||||||||
Income taxes | 93,017 | 106,157 | 114,776 | |||||||||||||||||||||||||||||||||
Profit after taxes | $217,041 | $247,699 | $267,811 | |||||||||||||||||||||||||||||||||
Table 2 | ||||||||||||||||||||||||||||||||||||
Fashion Designs International, Inc. | ||||||||||||||||||||||||||||||||||||
Assumptions for Income and Expense Projections | ||||||||||||||||||||||||||||||||||||
Expense Item | F/V ( | 1a | Formula | 2016 | 1b | Projected annual growth | Effect of overseas move | |||||||||||||||||||||||||||||
Fabric (2) | units sold | $7.30000 | 3.0 | 0% | -50% | |||||||||||||||||||||||||||||||
Cutting (2) | $6.20000 | |||||||||||||||||||||||||||||||||||
Sewing (3) | $8.00000 | |||||||||||||||||||||||||||||||||||
Brand labels (4) | $0.12000 | |||||||||||||||||||||||||||||||||||
Thread etc. (1) | $0.02000 | |||||||||||||||||||||||||||||||||||
Shipping and freight (5) | $0.90000 | 300% | ||||||||||||||||||||||||||||||||||
fixed monthly cost x 12 | $1,320 | 1.5% | ||||||||||||||||||||||||||||||||||
Sal exp – owner | fixed annual cost x 1 | $150,000 | 0.0% | |||||||||||||||||||||||||||||||||
Sal exp – employees | $220,500 | 2.0% | ||||||||||||||||||||||||||||||||||
units produced | $8.93025 | – | 20% | |||||||||||||||||||||||||||||||||
Emp benis – sal | salary expense x percentage | $66,690 | same % | |||||||||||||||||||||||||||||||||
Emp benis – hrly | wage expense x percentage | $1.07163 | ||||||||||||||||||||||||||||||||||
$23,124 | 250% | |||||||||||||||||||||||||||||||||||
IT services | $8,520 | |||||||||||||||||||||||||||||||||||
$20,280 | 200% | |||||||||||||||||||||||||||||||||||
Lic & Permits | $5,400 | 75% | ||||||||||||||||||||||||||||||||||
$15,925 | ||||||||||||||||||||||||||||||||||||
$1,860 | ||||||||||||||||||||||||||||||||||||
$16,920 | ||||||||||||||||||||||||||||||||||||
$30,996 | ||||||||||||||||||||||||||||||||||||
$37,380 | ||||||||||||||||||||||||||||||||||||
$42,234 | ||||||||||||||||||||||||||||||||||||
$10,188 | ||||||||||||||||||||||||||||||||||||
$2,184 | ||||||||||||||||||||||||||||||||||||
$2,844 | ||||||||||||||||||||||||||||||||||||
$2,808 | ||||||||||||||||||||||||||||||||||||
Vehicle expenses | $6,051 | |||||||||||||||||||||||||||||||||||
fixed quarterly cost x 4 | $21,846 | 400% | ||||||||||||||||||||||||||||||||||
$2,156 | ||||||||||||||||||||||||||||||||||||
F = fixed cost; V = variable cost; | ||||||||||||||||||||||||||||||||||||
for variable (V): amount per unit; for fixed (F): annual amount | ||||||||||||||||||||||||||||||||||||
cost paid on per yard basis ; | ||||||||||||||||||||||||||||||||||||
cost paid on per piece basis | ||||||||||||||||||||||||||||||||||||
cost paid on per label basis ; | ||||||||||||||||||||||||||||||||||||
cost paid on weight and volume basis | ||||||||||||||||||||||||||||||||||||
units sold and units produced both projected to grow at annual rate of 6% |
2016
(b)
Fixed costs÷ CM/U
Global Assumptions: | |
36,200 | |
avg sales price | $62.15 |
income tax rate | 30% |
benefits – salary | 18.0% |
benefits – wages | 12.0% |
Desired Cash Payout | |
(a) – Calculate Total Variable Costs | |
Total variable costs | |
(b) – Calculate Total Fixed Costs | |
Total fixed costs | |
(c) – Calculate Contribution Margin per Unit | |
Sales price per unit | |
Variable costs per unit (a) | |
Contrib margin per unit | |
(d) – Calculate Break-Even, Unit Sales | |
Fixed costs | |
÷ CM/U | |
Unit sales, BEP | |
(e) – Calculate Target Profit | |
Desired cash payout to owner (from scenario) | |
Subtract owner salary | |
Target profit after taxes | |
÷ 100% less income tax rate | |
Target profit before taxes | |
FC + target profit | |
Unit sales, target profit |
Adapted from IMA
IMA EDUCATIONAL CASE JOURNAL VOL. 11, NO. 4, ART. 2, DECEMBER 2018
ISSN 1940-204X
Fashion Designs International, Inc.
George Gonzalez, PhD, Assistant Professor Accounting
University of Lethbridge–Calgary Campus
Calgary, Alberta, Canada
INTRODUCTION
“Balancing quantitative and qualitative factors can be quite a challenge,” Charles Riley thought to himself. Riley
is the CFO of Fashion Designs International, Inc. (FDI), a small women’s apparel business. The CEO and sole
shareholder of FDI, Alina Rossi, had asked Riley for suggestions about how to increase the company’s profits
to the level that matched her financial goals. Riley knew, however, that there were qualitative factors of
importance to Rossi that posed challenges.
FDI, based in Greensboro, North Carolina, manufactures and distributes women’s apparel to retailers
worldwide under the brand name RossiDesigns. Headed by Rossi, an Italian-educated, award-winning fashion
designer with a high work ethic and a perfectionist streak, the company’s products are considered of excellent
quality by consumers and retailers. The designs, fabric, and processes used in production all contribute to this
high level of quality. Since its inception in 2001, the company has grown steadily to annual sales of US$2.25
million in 2016 (see Table 1).
ALINA ROSSI, FASHION DESIGNER
Alina Rossi studied fashion design in Italy and, upon completing her studies, moved back to the United States
where her family had emigrated when she was 10 years old. Rossi was a highly creative designer who almost
certainly could have done well by selling her designs to large international fashion companies but chose
instead to start her own company.
Rossi started her fashion business in 2001 by selling women’s apparel to small U.S.-based boutique shops.
Her designs—particularly popular with women in their 20s, 30s, and 40s—sold quickly, and her business grew
accordingly. After several years, her market expanded to include Canada, Mexico, and a few countries in
Europe.
Rossi tends to be a perfectionist both with her designs and in her insistence on high production quality. This
manifests itself in her close supervision of production processes, to a point of near-obsession with ensuring the
high apparel standards that she demands.
APPAREL PRODUCTION
The production of FDI’s products is composed of three major phases: (1) manufacturing the fabric to be used
for apparel pieces, (2) cutting the fabric according to the particular apparel piece’s design, and (3) sewing the
cut fabric into apparel wear. FDI’s women’s outfits are made from high-quality fabric, which Rossi specifies to
the fabric manufacturer, a company based in Toronto, Ontario, Canada. Large rolls of fabric manufactured for
FDI are shipped to FDI’s warehouse in Greensboro, where they are stored until ready to be used in production
runs. At such time, fabric is sent to the cutting shop where the fabric is cut into large pieces of specific size and
shape, as specified by Rossi’s design. Finished cut pieces are then delivered to the sewing shop. In the sewing
process, cut pieces are sewn as prescribed by Rossi into final products, which is then transported to FDI’s
warehouse until ready for shipment to retailers (for instance, FDI’s main customers). The cutting and sewing
shops, independent from each other, are both located within a 50-mile radius of FDI’s main offices in
Greensboro.
A separate company, RossiDesigns LLC, owns the RossiDesigns brand name and trademarks. Rossi assigns
all of her designs to RossiDesigns LLC. As apparel pieces are distributed to retailers, FDI pays a royalty to
RossiDesigns LLC for the right to use the designs and the RossiDesigns brand name.1 The RossiDesigns label
is sewn into each piece that FDI produces.
FDI PROFITABILITY
FDI’s profitability is attributable to a lean company structure and Rossi’s talents and work ethic. The company,
however, has not achieved the level of profitability that Rossi desires. While her goal is an annual net cash
payout from the company of US$600,000, currently the net cash paid or available to her (for instance,
combined salary and net profit) is only about two-thirds that amount.2
RILEY’S RESEARCH AND PREPARATION
As mentioned previously, all of FDI’s production activities are in North America: The fabric is produced in
Canada, and the cutting and sewing are done in the United States. Riley believes that the quickest and surest
way for FDI to increase its profitability is by moving manufacturing activities overseas to a low-cost country
where labor and other production costs would be significantly reduced.3 Based on his prior research, Riley has
estimated how the company’s costs would change if all manufacturing was moved overseas (see Table 2). He
has prepared a schedule of revenue and expense growth rates that allow him to project future net profits under
either scenario—for instance, keeping manufacturing in North America or moving it overseas (see Table 2,
“Projected Annual Growth” column). Riley determined the cost behavior of each item of expense based on cost
drivers and used this information to arrive at formulas for projecting each expense item (see Table 2, “Formula”
column).
Riley believes that it is in the company’s best interest to move production overseas and that this course of
action is the best way to reach Rossi’s goals for the company. He recognizes, however, that a big challenge in
convincing Rossi of this is her strong desire for close supervision of all production processes. Riley knows that
Rossi is a perfectionist, and he believes that other related aspects of Rossi’s personality represent potential
hurdles to an overseas move. Fashion design is, at its essence, an artistic skill. As with many artists, Rossi
probably views her company’s final product as an extension of herself. Riley imagines that Rossi’s pride and
ego are significant factors in her strong need for oversight and her obsession with production quality.
Riley knows that he will have to keep Rossi’s personality factors in mind if he is to have a good chance of
convincing her to move the company’s production overseas. When he meets with Rossi, Riley’s challenges
include helping her focus on her financial goal, convincing her that achieving those goals will require tradeoffs
in production supervision, and convincing her that the tradeoffs will be well worth it.
Unit 3_Fashion Designs International, Inc.
Adapted from IMA
IMA EDUCATIONAL CASE JOURNAL VOL. 11, NO. 4, ART. 2, DECEMBER 2018
ISSN 1940-204X
Fashion Designs International, Inc.
George Gonzalez, PhD, Assistant Professor Accounting
University of Lethbridge–Calgary Campus
Calgary, Alberta, Canada
INTRODUCTION
“Balancing quantitative and qualitative factors can be quite a challenge,” Charles Riley thought to himself. Riley
is the CFO of Fashion Designs International, Inc. (FDI), a small women’s apparel business. The CEO and sole
shareholder of FDI, Alina Rossi, had asked Riley for suggestions about how to increase the company’s profits
to the level that matched her financial goals. Riley knew, however, that there were qualitative factors of
importance to Rossi that posed challenges.
FDI, based in Greensboro, North Carolina, manufactures and distributes women’s apparel to retailers
worldwide under the brand name RossiDesigns. Headed by Rossi, an Italian-educated, award-winning fashion
designer with a high work ethic and a perfectionist streak, the company’s products are considered of excellent
quality by consumers and retailers. The designs, fabric, and processes used in production all contribute to this
high level of quality. Since its inception in 2001, the company has grown steadily to annual sales of US$2.25
million in 2016 (see Table 1).
ALINA ROSSI, FASHION DESIGNER
Alina Rossi studied fashion design in Italy and, upon completing her studies, moved back to the United States
where her family had emigrated when she was 10 years old. Rossi was a highly creative designer who almost
certainly could have done well by selling her designs to large international fashion companies but chose
instead to start her own company.
Rossi started her fashion business in 2001 by selling women’s apparel to small U.S.-based boutique shops.
Her designs—particularly popular with women in their 20s, 30s, and 40s—sold quickly, and her business grew
accordingly. After several years, her market expanded to include Canada, Mexico, and a few countries in
Europe.
Rossi tends to be a perfectionist both with her designs and in her insistence on high production quality. This
manifests itself in her close supervision of production processes, to a point of near-obsession with ensuring the
high apparel standards that she demands.
APPAREL PRODUCTION
The production of FDI’s products is composed of three major phases: (1) manufacturing the fabric to be used
for apparel pieces, (2) cutting the fabric according to the particular apparel piece’s design, and (3) sewing the
cut fabric into apparel wear. FDI’s women’s outfits are made from high-quality fabric, which Rossi specifies to
the fabric manufacturer, a company based in Toronto, Ontario, Canada. Large rolls of fabric manufactured for
FDI are shipped to FDI’s warehouse in Greensboro, where they are stored until ready to be used in production
runs. At such time, fabric is sent to the cutting shop where the fabric is cut into large pieces of specific size and
shape, as specified by Rossi’s design. Finished cut pieces are then delivered to the sewing shop. In the sewing
process, cut pieces are sewn as prescribed by Rossi into final products, which is then transported to FDI’s
warehouse until ready for shipment to retailers (for instance, FDI’s main customers). The cutting and sewing
shops, independent from each other, are both located within a 50-mile radius of FDI’s main offices in
Greensboro.
A separate company, RossiDesigns LLC, owns the RossiDesigns brand name and trademarks. Rossi assigns
all of her designs to RossiDesigns LLC. As apparel pieces are distributed to retailers, FDI pays a royalty to
RossiDesigns LLC for the right to use the designs and the RossiDesigns brand name.1 The RossiDesigns label
is sewn into each piece that FDI produces.
FDI PROFITABILITY
FDI’s profitability is attributable to a lean company structure and Rossi’s talents and work ethic. The company,
however, has not achieved the level of profitability that Rossi desires. While her goal is an annual net cash
payout from the company of US$600,000, currently the net cash paid or available to her (for instance,
combined salary and net profit) is only about two-thirds that amount.2
RILEY’S RESEARCH AND PREPARATION
As mentioned previously, all of FDI’s production activities are in North America: The fabric is produced in
Canada, and the cutting and sewing are done in the United States. Riley believes that the quickest and surest
way for FDI to increase its profitability is by moving manufacturing activities overseas to a low-cost country
where labor and other production costs would be significantly reduced.3 Based on his prior research, Riley has
estimated how the company’s costs would change if all manufacturing was moved overseas (see Table 2). He
has prepared a schedule of revenue and expense growth rates that allow him to project future net profits under
either scenario—for instance, keeping manufacturing in North America or moving it overseas (see Table 2,
“Projected Annual Growth” column). Riley determined the cost behavior of each item of expense based on cost
drivers and used this information to arrive at formulas for projecting each expense item (see Table 2, “Formula”
column).
Riley believes that it is in the company’s best interest to move production overseas and that this course of
action is the best way to reach Rossi’s goals for the company. He recognizes, however, that a big challenge in
convincing Rossi of this is her strong desire for close supervision of all production processes. Riley knows that
Rossi is a perfectionist, and he believes that other related aspects of Rossi’s personality represent potential
hurdles to an overseas move. Fashion design is, at its essence, an artistic skill. As with many artists, Rossi
probably views her company’s final product as an extension of herself. Riley imagines that Rossi’s pride and
ego are significant factors in her strong need for oversight and her obsession with production quality.
Riley knows that he will have to keep Rossi’s personality factors in mind if he is to have a good chance of
convincing her to move the company’s production overseas. When he meets with Rossi, Riley’s challenges
include helping her focus on her financial goal, convincing her that achieving those goals will require tradeoffs
in production supervision, and convincing her that the tradeoffs will be well worth it.
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