Question 1Identify ONE (1) existing manufacturing (eg. factory) or service organisation (eg. restaurant)
that competes on response strategy and discuss THREE (3) operational tactics on how it
achieves the response strategy. [200 10% words] (20 marks)
Question 2
Firm XYZ has recorded the sales for the last five (5) weeks:
Week
1
2
3
4
5
Actual Sales (units)
144
155
140
138
167
Assume the initial forecast is 150 units, provide your analysis on the following
subquestions:
Sub-questions
(a) Compute the Mean Squared Error (MSE) using the exponential
smoothing method with a smoothing constant of 0.4 for weeks 2 to 5.
Marks
allocation
10 marks
(b) Compute the Mean Squared Error (MSE) using the exponential
smoothing method with a smoothing constant of 0.7 for weeks 2 to 5.
10 marks
(c) Comments on the results obtained from parts (a) and (b).
5 marks
Sub-total
25 marks
Keep the above workings and answers to ONE (1) decimal place.
Question 3
Identify a product or a service of your choice and discuss how the design for environment
(DFE) concept has been incorporated in it. Use relevant diagram(s) or picture(s) to illustrate
your discussion. [150 words 10%]
(15 marks)
Page 1 of 3
Question 4
The following is a Check Sheet obtained from a production line.
Sub-questions
(a) Use the data provided in the above check sheet to construct a Pareto
Chart*. The chart should consist of the bar chart displaying the
frequency of defects and the line chart depicting the cumulative
percentage.
Marks
allocation
20 marks
*You are suggested to use MS Excel to construct the Pareto Chart.
(b) Based on the Pareto Chart constructed in part (a), which issue(s) should
be resolved on high priority? Justify.
5 marks
Sub-total
25 marks
Page 2 of 3
A maximum 15 marks will be awarded for the following THREE (3) areas:
Criteria
1) Good organisation and presentation of the report:
• Have a proper cover page.
• Use heading for each question.
• Suitable use of diagrams, pictures or photographs for illustrations.
• Use of consistent font type, font size, line spacing etc.
• Indicate word counts for questions 1 and 3.
• Submit ONE (1) report in MS Word format.
Marks
6 marks
2) Proper use of academic referencing:
• Use the APA style.
• The number of references provided.
5 marks
3) Proper use of British English:
• Spelling, grammar & punctuations.
4 marks
~ End ~
Page 3 of 3
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