Business and Entrepreneurship

Within the context of the business plan case studies below, take on the role of an investor. Determine ifyou would make an investment in the chosen business plan by analyzing the strengths and weaknesses of theproposed business plan. Incorporate the Sahlman article “How to Write a Great Business Plan” as you complete theassignment. • Hotel Vertu: Analyzing the Opportunity in the Boutique Hotel IndustryFor this assignment, write a paper in which you do the following:1. Assess the strengths and weaknesses of the “people” factor.2. Assess the strengths and weaknesses of the “opportunity” factor.3. Assess the strengths and weaknesses of the “context” factor.4. Assess the strengths and weaknesses of the “risk and reward” factorThe following are specific course learning outcomes associated with this assignment:• Evaluate the competitive landscape, sales, and distribution channels for new business ventures.• Use technology and information resources to research issues in new business ventures andentrepreneurship.• Write clearly and concisely about new business ventures and entrepreneurship using proper writing mechanics

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