American Government

Imagine that you have just been hired to be the campaign  manager for an   individual who is running for a Senate seat in your state, and  your candidate   expects you to hit the ground running by developing a political  campaign plan.   While you will not be expected to develop a full plan for the  purposes of this   course, you will begin thinking about how your campaign would  handle the media   and public opinion polls. This very basic plan will consist of  the following   sections:

Strategic Summary: In this section, you will discuss  the goals      of your campaign, and you will describe the campaign’s strategy for  winning      the election, including how you will utilize the media and public  opinion      polls during your campaign. Describe how the media influences the  public and      the impact that polling has on politics.
Targeting: In this section, you will discuss  which voters you      will need to target in order to win the election. How will you  connect with      voters of specific socioeconomic statuses and/or voters of certain  cultures      and backgrounds? How are voting practices and political participation       affected by culture, background, and socioeconomic status?

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This assignment will consist of at least one page, and you  must utilize at   least two resources. Your resources should be cited and  referenced properly   using APA formatting. Feel free to be as creative as you  would   like.

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